This is the age of technology and billions of people are using the Google search engine daily but not several cannot describe what the search results are called. If you are using the ways to optimize your website on the Google search engine, then you may know about these terms. Search Engine Result pages are the search results that come on your screen when you search for a result online using Google or another search engine. You can enter your search query on the search engine and you get the result on your screen. These queries are entered in the form of phrases, specific terms, or words that are famous with the name of the keyword. We know these results as the name of the SERP

What does it stand for?

Search Engine Results Page is the other name of the SERP. On the search engine, this is the page that appears on your screen with the lists of the websites that you can choose. These were 10 blue links before. But, now, it comes with the universal research features to get the best answer. Therefore, people can select the desired link to get the answer to their query.

SEO and SERP

We know SERP as a Search Engine Results Page . It is a simple meaning for the people who are just using the internet for their queries or streaming but it comes with a different concept for the SEO s because of its different practices on search engine optimization . For SEO professionals, it is much more than just blue links. Now, these search results come with several other contents like local search results, shopping ads, videos, images, and more recently features snippets.

All the SERPs are unique for the search engine queries performed on Google using the same search queries and keywords. It is due to the factor that the search engine customizes the experience for the users. It means you will get different results with the same keywords on the same search engine These results are based on different aspects besides the search terms such as social settings, browsing history, and physical location, and many more. Therefore, two SERPs may be different from each other and it contains several different and same results.

The results pages and their appearance is in flux because of the experiments that occurred by search engines like Bing, Yahoo , and Google . Therefore, all the SEOs need to look for all the important standards and requirements of the search engine to bring their website in the maximum SERPs at high-ranked pages. 

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