How to get more clicks on your Ads? Indeed, this is the $64,000 question that every pro person of PPC struggles with daily. Fortunately, very few experts accepted this challenge.

Most data-driven businesses have learned how to get more traffic using PPC ads , and they do not share their tricks. Therefore, we’ve selected some of our favorite secrets to share with you here. Read the following tips that you could use to improve PPC traffic that will help you to see the outcomes almost quickly. In order to strengthen your SEO site and gain a higher position than the competitors, you should keep up with the new Google updates. For this purpose, you should pay special attention to CTR or click-through rate

What is CTR?

Click-through rate is defined as the percentage of visitors who click on your website link in search results, or in other words, it is known as the number of users clicks on your site divided by the number of times your page is displayed to users.

How to get information about click-through rate?

You can easily achieve to click-through information in Google Search Console tool , for this purpose you can use the performance section, which is displayed as a percentage.

What is Impression?

Whenever a user searches for a phrase in Google, an impression is recorded for all the results on each page which the user searches, for instance, even if the site is at the bottom of the second page and the user does not scroll to the bottom of it, an impression is recorded for all sites on the second page. 

Read more on:https://www.dotnek.com/Blog/Web/how-to-increase-your-click-through-rate-or-ct

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Related link:Search engine Optimization (SEO services)