Having a beautiful site is useless if nobody sees it and having a site above the search engines will not help you if it is not user-friendly and is frustrating for the visitors. During website design and development, there are two important things to consider i.e., clients and search engines. You need an SEO-optimized website for search engines to appear on Google when consumers search for your products and need an innovative and user-friendly website so that the consumers can easily find what they want to buy. The design of your website will affect several factors in SEO scope such as download speed, display of content and rankings in different search engines and many more. Standard web design will make it easy for search engines and users to navigate your site. Creating a good balance between web design and SEO is the real struggle for website owners, especially sites with hundreds of products.

Importance of Standard Web Design for Better Ranking

SEO and website design are closely linked. Without the standard website design, SEO cannot reach its full potential. The goal of standard web design and SEO is to provide users with a great experience and improve your ranking. Therefore, while designers focus more on the aesthetic components of a site, SEOs focus more on the aspects that help to rank it good in search engines.

Here are six key points explaining how web design and SEO are closely linked, and how you can help your website reach its full potential.

1- Keyword research should be done before the design phase.

Know what your target audience is looking for. It is extremely valuable for the SEO capabilities of your website. For more information on keyword research, contact a media representative.

2- For Google to pay attention to your website,

, you need to design and optimize pages as per Google rules. Therefore, it is essential to use an efficient URL structure. 

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